Although the European Fishing Tackle & Trade Exhibition (EFTTEX) didn’t take place in person this June, the organization still hosted a 2022 Digital Best New Product Showcase.
What is EFTTEX? You can think of EFTTEX show as the European version of ICAST here in the states. The convention attracts some of the most well-known names in the industry and is also a place to meet new and emerging companies within the trade. It’s the leading European Fishing Tackle Trade Exhibition and has been the go-to Trade Show for all of Europe for over 30 years. Some of the largest manufacturers attend this event to showcase new products designed with Europe in mind.
Over the last few months, a panel of industry, trade, competition, angling profession, and media judges looked at several products from all over the world for 2022 Digital Best New Product Showcase amongst various categories such as best freshwater rod, saltwater rod, two-handed rod, reel, etc.
We proud to announce that TFO took home the Runner Up awards for two categories: Best Freshwater Rod (Pro III Single Hand Fly Rod), and Best Two-Handed Rod (Pro III Two-Handed Fly Rod)! Head here to see a full list of of the EFTTEX Digital Best New Product Showcase 2022 Winners.
This is exciting news for both the TFO team in the US, as well as our distributors, dealers and consumers abroad.